Industry forms the basis of the economy of the republic. In 2003, it accounted for 34% of all fixed assets of the republic, 26% of gross domestic product production, 27% of those employed in the national economy [4, p.118]. In the period from 1991 to 1995, as a result of the crisis, there was a […]
Tag: result
Defensive strategies to protect competitive advantage
The main goal of the defensive strategy is to protect the competitive advantage and strengthen the position of companies Any company can become an object of attack from competitors, from both newcomers who want to enter the market, and existing players seeking to strengthen their positions. The purpose of the defensive strategy is to reduce […]
Offensive strategies to maintain a competitive advantage
Competitive advantage in costs, resources, or differentiation is almost always the result of successful offensive strategic actions. Defensive strategies, by contrast, are used to protect and maintain a competitive advantage and rarely to create one. How long it will take to create a competitive advantage through a successful offensive strategy depends on the competitive environment […]